Ellie Hill

Marketing Team
Digital Marketing Level 3 Apprenticeship

Did you go straight into your Apprenticeship from school, if no what did you do previous to this role?

Before starting the apprenticeship at Blenheim, I completed a BSc in Marketing at university

What made you apply for an apprenticeship?

I applied for the apprenticeship because it fit perfectly with my career goals. My degree had lightly covered aspects of digital marketing, but I wanted to gain more in-depth knowledge and experience in the field, so the apprenticeship seemed like a great opportunity for me

Why did you choose Blenheim and what attracted you to our apprenticeship scheme?

These days, every organisation requires a digital marketing team, so for me it was important to choose a company that has a great reputation and is a leader in its field. The values and principles of Blenheim align with my own, so it was a good match. On a more personal level, I chose Blenheim because I have grown up spending lots of time here, and so it was exciting to me that I would have the chance to work somewhere that held happy memories.

What are your key roles/ responsibilities?

My key responsibilities include updating content across the Blenheim Palace website, composing emails and paid adverts on Google and social media, and using various platforms to create weekly and monthly reports on how certain aspects of Blenheim marketing communications are performing.

What do you like best about the job?

What I like best about my job, is that you immediately feel like an important part of the team and are given responsibilities, whilst feeling supported the whole time. Everyone I have met has been so friendly and approachable. I feel like I have freedom with my work and simultaneously, have lots of people to lean on for advice.

How are you finding the apprenticeship and how is it helping you progress?

So far, I am loving the apprenticeship! I feel like I have found my ‘thing’. The apprenticeship is allowing me to learn a variety of current and useful digital marketing platforms, that will be transferrable in future roles. It is also excelling my confidence in terms of communicating and working with a cross-section of people, from other apprentices to executives, to managers.

What do you hope to gain and once your apprenticeship has finished?

Ultimately, I hope to develop into a knowledgeable and flexible digital marketer. I would love to continue working at Blenheim once the apprenticeship concludes, but if this opportunity doesn’t present itself, I will continue to grow my digital marketing experience at another organisation.